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The company has also made a push in big media under Mayer. She's hired on big name journalists like Katie Couric or former New York Times columnist David Pogue, and she's ordered up premium original TV shows to compete with the programming of Netflix and Amazon. But the challenge Yahoo faces as it seeks to compete in all these areas is that the incumbents are some of the fiercest names in technology: Google, Apple, Amazon, Netflix, and others. And without the security blanket of leaning on Alibaba's might during earnings reports, the pressure is on for Mayer to find something else to fill the void.

CNET Update delivers the tech news you need in under three minutes, Watch Bridget Carey every afternoon for a breakdown of the big stories, hot devices, new apps, and what's ahead, Subscribe to the podcast via the links below, iTunes (HD) | iTunes (SD) | iTunes (HQ), RSS (HD) | RSS (SD) | RSS (HQ)| RSS (MP3), Download the audio version of today's episode, Several updates arrive for Google apps, including location-based shopping alerts atlantic morning iphone case on Google Now and Uber's on-demand car service in Maps, Meanwhile, Microsoft is ready to show off a mini Surface tablet..

It's unclear at the moment how much the company is seeking to raise or how many shares it wants to offer. Alibaba Group listed $1 billion as a placeholder for the funds it wants to raise, according to Bloomberg. The figure will change as it goes through the review process with regulators. The company is expected to eclipse the amount Facebook raised in its IPO -- $16 billion, currently the most for an Internet public offering. Media reports estimate that the company is seeking between $15 billion and $20 billion, or about a 12 percent stake of the company. If it exceeds the $19.1 billion raised by Visa in 2008, it would mark Alibaba as the largest IPO in US history.

At this point, the Securities and Exchange Commission will review the F-1 filing and release multiple versions of it, so it's unclear when the public will know the actual IPO price, The next version of the document is expected in the weeks to atlantic morning iphone case come, Alibaba did not identify what its ticker symbol would be or which exchange it would be traded on, In the current F-1 -- different from the more common S-1 seen in IPO filings for US-based issuers -- the company provided the first detailed look at its business..

In the US, Alibaba is perhaps best known -- until now -- for Yahoo's minority stake in the company. Given the size of the expected IPO, Alibaba's about to go into the annals on its own. In 2013, Alibaba had 231 million active buyers and 8 million active sellers. Some $248 billion worth of merchandise was sold through its site, according to the F-1. For mobile, the sales totaled $37 billion. The number of monthly active mobile users in December 2013 was 136 million. Alibaba's mobile sales account for 76.2 percent of all mobile sales for merchandise in China.

Despite those figures, Alibaba recognized that having a stagnant mobile business could be a risk, "While a significant and growing portion of participants access our platforms through mobile devices, this area is relatively new and developing rapidly and we may not be able to continue to increase the level of mobile access to and engagement on our marketplaces," the company wrote in the filing, Alibaba was born in 1999, after co-founder Jack atlantic morning iphone case Ma, a former school teacher, settled on the name because he thought people would instantly recognize it from the folk tale "Alibaba and the 40 Thieves." In the 15 years since Alibaba's founding, the company has become a leader in e-commerce with a hyper-growth rate trumping better-known US competitors such as Amazon and eBay, The company's revenue rose 66 percent in its fourth quarter of last year, In contrast, Amazon's revenue rose 22 percent while eBay's climbed 14 percent..

The company's valuation, a wide range between $150 billion and $250 billion, puts it in the top 10 of the world's biggest tech companies -- a list that includes Apple, Google, and Facebook. In China, the 49-year-old Ma, sometimes called the company's spiritual leader, has a celebrity following. Like Amazon, Alibaba runs several platforms and services that are related to e-commerce. While Alibaba's original site serves as a platform for suppliers to sell goods to other companies, it owns several other sites. These include TaoBao, an eBay-like consumer-to-consumer sales site, and TMall, which lets brands and businesses sell to consumers. The Internet giant also has its own messaging platform and cloud computing service.

Another notable business is the company's affiliate Alipay, which processes the company's e-commerce payments, Similar to PayPal, Alipay allowed Alibaba to do online business at a time when most of the country's residents didn't own credit cards, Though the Alibaba Group launched the Alipay service in 2004, the two are now technically separate companies, after Ma spun out the payment service in 2010, The move generated a lot of controversy with investors atlantic morning iphone case Yahoo and Softbank, which claimed they had not approved the deal, Alibaba is reportedly exploring regaining a stake in Alipay, though any such deal would almost certainly be made after the IPO..

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